Sellers

Sell for More, With Less Stress

We prepare, price and market your home to bring in the strongest offers, then negotiate to put the most money in your pocket.

What We Do Differently

Three Things Sellers Get With Us

Pre-Listing Preparation

We use market knowledge to time your sale and offer complimentary cleaning, staging and photos so your home stands out.

Technology That Brings Buyers

QR codes and custom property websites drive traffic that would otherwise be missed.

Negotiation Skills

We use our experience with real estate negotiations to get the most money for your home.

The Process

Seven Steps to Sold

1. Choose Your Agent

Hire someone with a proven record in your local market. We love what we do and we are dedicated to maximizing your return in a stress-free sale.

2. Determine Market Value

We weigh your home's features, size, location, demand and recent comparable sales, then prepare a comparative market analysis (CMA) to set a price that attracts qualified buyers and generates maximum interest.

3. Get Your Home Ready

With our network of vetted vendors we make key improvements, sharpen curb appeal, stage your space and take eye-catching photos. The goal is simple: buyers fall in love.

4. List Your Property

We set a go-live date and walk you through what to expect. Once you are active, we let you know about every showing and collect feedback from buyers.

5. Market Your Property

Every home gets its own marketing plan: online marketing, custom property websites, open houses and outreach to local buyer's agents for maximum exposure.

6. Negotiation and Escrow

We use every negotiation tool we have to reach the best price and terms, coach you through contingencies and buyer financing, and monitor inspections and appraisal to keep closing on track.

7. Closing Time

Once the buyer has met every requirement, you sign, collect your proceeds, and it is time to celebrate.

The Sellers Handbook
Free Download

The Sellers Handbook

Our complimentary guide to selling your home: pricing, preparation, timelines and what to expect at every step.

Download the Handbook
Seller Net Sheet

Estimate What You Will Walk Away With

Enter a sale price and your loan payoff for a rough estimate of your proceeds.

Estimate only. Commissions and fees are negotiable and not set by law; your actual costs will be on your settlement statement.

What Clients Say

He was able to generate loads of traffic from our listed house and foster a bidding war to get the best deal.
Eric
We had an extremely difficult seller to work with, and Russell made sure we came out on top and saved us SO much trouble and money in the long run.
Ashley
Russ is super-responsive, extremely knowledgeable about the market data. He is always available (even when camping!) and just a gem to work with.
Dan

What Is Your Home Worth?

Get a free valuation based on real comparable sales, not an online guess.